New Statesman: It me: how memes made us feel less alone
Sociologists have noted that the internet is instrumental in forging community bonds, and can be particularly helpful to those struggling with their identity – be that their sexuality, mental health, or social status. Yet meme culture is a less-studied aspect of this phenomenon. Dr Grainne Kirwan, a lecturer and expert in cyberpsychology, sheds some light on how and why memes allow us to feel connected to one another.